Observed every year since 1985, Pink October aims to raise awareness about breast cancer
Hudayriyat Island, Abu Dhabi’s premier leisure and sports hub developed by Modon Properties, invites the women of the UAE to participate in a packed calendar of activities to mark Pink October.j
Observed every year since 1985, Pink October aims to raise awareness about breast cancer. Throughout the month, organizations around the world are focusing on educating the public about the condition, the importance of regular screenings for early detection, and the support options available.
With 2.26 million new cases and 685,000 deaths, breast cancer became the most commonly diagnosed cancer globally in 2020. However, the number of women who have died of breast cancer has decreased by 43% since 2020 thanks to early detection, treatment improvements, and greater awareness of the condition.
This October, Modon Properties is organizing the fourth edition of its awareness campaign that seeks to spread positivity, spark conversation on the importance of breast health, and encourage the community to take action on this critical issue.
The UAE community wholeheartedly embraces the mission of raising awareness for breast health, and Modon Properties takes immense pride in inaugurating its fourth annual campaign dedicated to this vital cause. With this year’s awareness drive, the company seeks to inspire women to proactively evaluate their own breast health while encouraging their loved ones to follow suit.
Hudayriyat’s month-long program will kick off with sunset yoga, taking place on the overwater cycling bridge with the island’s famous sunset as the backdrop. The session will be followed by a social hour, where women can bond through their shared experiences over mocktails, smoothies, and healthy bites.
As part of Hudayriyat Sport’s Dragon Boat series, two women’s races – 200 m and 500 m – will run the second week of October in Marsana.
The third week will give space to the world’s fastest-growing sport – padel – and most popular sport – football – with a double women’s tournament at 321 Sports. The event will be organized by an all-women team, including umpires and ball kids, with Emirati padel champions and Hudayriyat Sport Ambassadors Alia Taher and Aisha Alawadhi in attendance.
Those who don’t play padel or football but are nimble on a skateboard can join the Skate for Pinktober event at Skate Park at Circuit X on the same day.
As a culmination of October’s She Rides series and the final fixture in Hudayriyat Island’s Pink October women’s sports events calendar, the Women’s Cycling Championship will tackle a 50 km route with the finish line at Bab at Nojoum. Winners can look forward to exciting prizes.
After the cycling race, Hudayriyat Sport Sheroes will bring together the winners of all previous events of the month at Bab Al Nojoum to take their rightful place on the winners’ podium. The special ceremony will draw the participation of cancer survivors and distinguished athletes.
In addition to the sports events, a Pink Mobile Clinic will set up on Hudayriyat Island on October 14 and 21, offering complimentary breast cancer screening in partnership with SEHA.
Through encouraging women to participate in sports activities, the destination aims to promote a healthy and active lifestyle that plays an important role in the prevention of breast cancer and other life-threatening conditions. It also seeks to boost grassroots engagement of women in sports.
For more information, registration, and a calendar of activities, please visit https://www.hudayriyatisland.ae.
